Who We Are
Luminnate was founded by the dynamic duo; Donald Francis and Laurie Coburn, both bringing a wealth of knowledge from their thriving practice in the Scottish Borders. Their mission is to share their combined chiropractic and managerial expertise with fellow chiropractors and their teams, aiming to elevate the chiropractic profession for the betterment of humanity.
At Luminnate, we believe that true success stems from personal growth, which is why we're committed to empowering chiropractors and business owners through comprehensive personal and professional development.
Our approach goes beyond just skills and business strategies; we focus on nurturing leadership qualities, enhancing communication skills, chiropractic technique, philosophy and fostering a growth mindset. We are passionate about elevating the chiropractic profession and improving lives through expert guidance and support.
At Luminnate, we're not just coaches – we're partners in your journey towards a more impactful, successful, and personally fulfilling chiropractic business.
Doctor of Chiropractic
Donald owns and runs two associate based practices in the Scottish Borders as well as teaching technique and mentoring Chiropractors through Luminnate
Laurie Coburn
Doctor of Chiroprator
Originally finding Chiropractic through her role as a Chiropractic Assistant, Laurie is now a Practice Manager and Team/ CA Trainer in the Scottish Borders.
The Team
Our Guiding Principles
Application of Research in Practice
Be-Do-Have
At Luminnate, we strongly believe in the transformative power of the Be-Do-Have philosophy. This principle asserts that true success and fulfillment stem from who we are (Be), which influences our actions (Do), ultimately leading to what we achieve (Have).
Shared Vision & Mission
We believe that Teams should be united by a powerful shared vision and mission. We believe that collective purpose is the cornerstone of extraordinary achievement. This collective focus allows your Team to work seamlessly together, and allows every team member to feel connected to your mission.
Bulletproof Systems
We understand that a thriving chiropractic practice is built on robust, efficient systems. Our team will focus on helping you to create bulletproof operational frameworks that stand the test of time and scale. With these solid foundations in place, you're free to focus on what matters most – delivering exceptional care to your patients.
Core Values
At Luminnate, we strongly believe in the transformative power of the Be-Do-Have philosophy. This principle asserts that true success and fulfillment stem from who we are (Be), which influences our actions (Do), ultimately leading to what we achieve (Have).
Shifting the dial on Healthcare
We believe that Chiropractic care, when delivered with integrity and authenticity, has the power to transform the health and wellbeing of communities. By elevating the standard of chiropractic, we're shifting the dial from a reactive, symptom-focused approach to a proactive, wellness-oriented model of care.
Dedication to Excellence
At Luminnate, our unwavering dedication to excellence drives everything we do. We believe that true mastery in chiropractic care is an ongoing journey of learning, growth, and refinement. We push boundaries, challenge conventional wisdom, and inspire chiropractors to reach new heights in their professional development.